What Sparks a Small Business Venture?
January 20th, 2010 | Customer Support,KikScore & KikReport,Online & Small Business Resources,Small Business,Small Business Tips,Social Media | No Comments »
When starting a small business, what drives and motivates you? Is it passion for a cause or the imminent proof that there is a vacancy for a certain need? In talking with a variety of small business owners for our KikScore blog, the desires and drive to start their own venture vary as much as the different products and services they offer such as KKBB and SimplyAstro
If I were to have followed true passion in where I could be doing the daily equivalent of a comforting and true cause past time, I would have opened a No-Kill Cat shelter… however, this was a very difficult venture to get past my husband Lou, who has more of a passion for golfthan rescuing cats. Add the fact that neither of us has the building space or other means to house so many furry friends. Plus the overhead of running a shelter can be very costly and you need to ensure you have ample vet care on site and plenty of other key resources.
The general thought is you will find happiness doing what you love, it takes the ‘work’ out of ‘work’. So what you need to find is a viable product, service, or solution that people need — or something that you can convince the general populous they can’t live without.
So how did my KikScore business partners and I end up here?
Another key element in launching a successful start up is to tap into the inner expertise of yourself to uncover a passion that had been slighted due to mundane day job activities, or inability (not to mention lack of desire) to climb the corporate ladder. All of us at KikScore have vastly different backgrounds, yet a strong desire to not only be our own bosses eventually, but also to provide a product that is cutting edge.
Technology became a strong passion of mine, having launched my career shortly after college working for one of the most accredited entrepreneurs out there, Bob Parsons at Parsons Technology. As technology and the Internet have migrated over time, running in stride and identifying the gaps are what caused KikScore to come to fruition.
How do I feed that need to own a cat shelter someday? Well… we do have multipe cats running about our home which reminds me I’ve saved some great lives. I frequently volunteer at the local shelter to share the warmth and experience some excess purring.
Back to the original question, when starting a small business, what drives and motivates you? Share your stories and ideas with us. We’d love to showcase your small business story for the next KikScore blog!
