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Great Videos For Small Business & Startups from the 2010 GrowSmartBiz Conference

My wife and I were so looking forward to attend the 2010 GrowSmartBusiness Conference in Washington DC. We previously covered the reasons that the small business and startup community should have attended this event.  Unfortunately for us we had to miss the great conference due to the stomach flu making an appearance in our household.  So this post is as much for me as it is for the entire small business and startup community.

Just a simple following of the #growsmartbiz hashtag on Twitter will show you that the conference was a huge success.  But the organizers went a step further.  They have put most of the content online in the form of the speakers videos from the day.

So here is a tally of the links you should visit to watch and learn from some of the wonderful speakers from the 2010 GrowSmartBiz Conference:

1. The lunch keynote from Raul Fernandez, Chairman of ObjectVideo, Vice Chairman, Monumental Sport and Entertainment is here.

2. The marketing and innovation session was given by Barry Moltz, author of “Bust a Myth” and it was titled “How Social Media Has Made Customer Service the New Marketing.”

3. Another great session was “Reinvigorating Small Business Innovation” with small business experts Jason Falls, Steve King, Jeremy Epstein, and Duncan Alnay.

4. The final session that included the Marketing Keynote with Rohit Bhargava, Ramon Ray on 6 Rules for Tech Success, Rieva, Lesonsky, 3 Top Small Business Trends for 2011, Shonali Burke on PR & Small Business, and Jill Foster on Public Speech 2.0 in an 140 Character  World.  Check out all of these great videos here.

I sure hope we can make it next year.  What a great conference and thanks for the fantastic content!

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Archive for the ‘Online & Small Business Resources’ Category

Building a Start-up Company and Having a Family at the Same Time

I was reading this post on BizSugar the other day and I thought that it was very applicable to our KikScore team so I am sure that it will also be interesting to a lot of other small business owners who also have families.  This post by Tim Jahn makes the argument that entrepreneurs can start a successful business and have a family at the same time if they maintain their focus, have a schedule, and if they set specific goals for themselves.

I definitely agree with Tim that it is possible to start a successful company while having a family, being a new father myself, and I also agree that it is very important to set aside a specific time and day(s) when you plan to complete work for the new company.  I usually try to work on my KikScore tasks on the same nights each week so my wife and I can plan around those nights so that there aren’t as many conflicts as there might otherwise be if my work schedule was constantly changing.

I also think that Tim makes a great point when he talks about having specific goals for yourself.  I find it very helpful to have a set of tasks that I want to complete each week and I make sure to keep these written down for myself each week so that they are completed.  I think that if you are vague or too lofty about your work goals for each week or month that you may start feeling like you are never getting anything done which may lead to frustration pretty quickly.

Again, I think if you are pretty good at managing your time and setting specific goals for yourself then having a family and starting a new business are definitely two things that can peacefully exist in harmony.  What have your experiences been with managing your business and family at the same time?  Any other recommendations you would like to give to our readers?

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Archive for the ‘Online & Small Business Resources’ Category

4 Reasons SmallBiz & Startups Should Attend Friday's GrowSmartBiz Conference in DC

On Friday, November 5, 2010, the Second Annual GrowSmartBiz Conference will take place at the Renaissance Hotel in downtown Washington DC.  If last year’s conference gives us any idea about how this year’s one will be, you can expect a full day of great tips from real subject matter experts across a wide range of topics that impact small business and startups. I have to say last year my wife (who owns a small business) and I both attended and we could not stop talking about the energy, the people we met, the important tips we learned and frankly all of the fun we had in one day.  Besides our experience going to SXSW in 2009 when I co-presented, this is hands down one of my personal favorite conferences I have attended – and I even worked the conference last year manning the “SmallBiz Answers Booth” with PR specialists, lawyers, marketers, developers and startup founders.

So here are 4 independent reasons to attend this year’s GrowSmartBiz Conference:

1. The Speakers Are Awesome and Experienced Starting with the keynotes that include Successful Entrepreneur Raul Fernandez all the way to the speakers and moderator at the four track sessions and excellent.  The speaker list includes small business, technology, social media and PR kings like Ramon Ray (recently on MSNBC), Brent Leary, Marissa Levin, Joe Libava, Steven King, Jill Foster, Shonali Burke, Tinu Abayomi-Paul, Ken Yancey and Rohit Bhargava. And this is just a few of the names that will be there on Friday.  The full speaker list can be found here and Jill Foster has a great summary of the lineup on her excellent blog Live Your Talk.

2. The Topics Are Going to be Highly Informative Building off last year’s conference, the organizers this year broke the conference into four main tracks: 1) Marketing & Innovation; 2) Small Business, Government & Non-Profits; 3) Technology as a Tool for Your Business; and 4) Entrepreneur Bootcamp.  Each of these four tracks has a dense topic list that includes Socal Media Marketing, Learning How to Tell Your Business Story, How to Track and Keep Customers, 6 Rules for Tech Success and Tips for Smart Hiring Practices.  These are just some of the great topics (see full agenda)  that will help any small business and startup.

3. Great Networking Opportunities It has been reported in many places (and I have heard first hand) that small businesses would like to spend more time networking and learning from each other.  Well GrowSmartBiz took the feedback from last year;’s conference and created more opportunities for the small business attendees to network and meet each other.  This year there are multiple times during the day when you can meet the fellow attendees and also ask the speakers questions after their presentations.  More networking means more learning and more business opportunities for your business.

4. Pre-Event Happy Hour This year a night before the conference happy hour for speakers, bloggers, the media, attendees and sponsors is being organized.  This way you can start networking even before the conference begins!  Who knows your question or story may end up being referenced or mentioned on Friday by one of the speakers.  My wife’s website got mentioned last year during Ramon Ray’s presentation after he met her right before his speaking session. Here is the information on the Thursday evening Happy Hour!

These are just some of the reasons to sign up and attend on Friday.   Last year there were well over 400 attendees live in person and hundreds more that watched it streaming live from as far as Australia.

Hope to see you there! By the way, here is the signup information at the Washington Business Journal site.

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Archive for the ‘Online & Small Business Resources’ Category

20% Less Spam for Thanksgiving This Year!

To be honest with you, I actually really liked Spam when I was kid.  I don’t know what it was about that imitation, rubbery, ham-like substance but I am fairly certain that my Mom had me convinced it was real meat…either that, or I just didn’t know enough to think anything of it.  Jump forward 20 years, and Spam (emails) have become the bain of every Internet user’s existence.  Well, we are all in luck according to this article in the New York Times a couple days ago that indicates that these Spam emails should be decreasing by about 20% in the United States.

This article gives more details about how a major “spam kingpin” was recently arrested by Moscow police.  Apparently Igor Gusev was paying spammers handsomely to send emails promoting online pharmacies through his SpamIt.com domain.  The New York Times article goes on to talk about how known mass spammers and other cyber security threats have operated in public view for years but that recently the Russian government has started to try and clean up this image while also trying to partner with Silicon Valley to bring more commerce to the country.

While the reason for this Spam clean-up may be a little back-handed, I think that this is definitely good news for online security in general and a much needed step in the right direction.  Have you noticed a lower level of Spam email in your inbox over the course of the last 3-4 weeks?

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All Things Small & Medium Business – Free Focus.com Interactive Summit on 10/28/10

On October 28, 2010 Focus.com is putting on a great FREE online interactive small business summit that is a must attend event for small and medium businesses, entrepreneurs and startups.   The agenda is jam packed with a list of heavy hitters and small business thought leaders like Fran Tarkenton (calm down Mike, we know he was your hero while you grew up in MN),  Anita Campbell, Brent Leary, Ramon Ray, the Swami Shashi Bellamkonda and many many more. The sign up information and full list of speakers and topics is available at Focus.com.   The FREE online event lasts from 11am-6pm ET.  and the range of topics is wide and covers items such as:

1) The Small Business Survival Guide;

2) Accounting and Finance Secrets;

3) Connecting with Customers through New Media Channels;

4) Socialization of the SMB;

5) Top 10 Web Marketing Strategies;

6) IT for SMBs;

7) New Revenue Streams for SMBs with Partner Marketing; and

8) Security for SMBs (Ok Mike and I are representing KikScore and are speakers for this presentation – by the way, we are not heavy weights, but just heavy!).

Anyway, this really is a very exciting online summit and is going to have a ton of valuable information for entrepreneurs.  We have to say a special thanks to Anita Campbell for recommending us to Focus to be a part of this presentation and also Courtney Sato from Focus.com who has been great with preparing for next week’s session.

So please sign up.  The event should be excellent and we are really excited about the opportunity to be a part of this great small business event next week!

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Video: Sir Richard Branson on Marketing and Business

Here is a very good short 6 minute video of the great entrepreneur, Sir Richard Branson, on marketing and business.  As always he has some great tips and stories that small businesses, entrepreneurs and startups can learn from for our businesses.

Please check it out and let us know your thoughts.

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Google's Next Game Changer: Google TV?

I was reading this article in the USA Today the other day about how Google’s next big product launch this Fall is going to be Google TV.  Google TV promises to bring a more user-friendly web interface to our TVs than the consumers in this country have ever seen.  Google’s vision seems to be to offer up web content side-by-side with the same television programs that we have been watching for years. Google also plans to offer an “app store” where consumers can buy free and paid applications that can run on the set-top boxes that will also be required to use this new service.

Whenever I think of the Internet on my TV I always think of those annoying wireless keyboards and terrible user interface that I have been finding in hotel rooms for over a decade for a $5 per day fee.  I always thought that the major flaw in these systems was the terrible user experience – it is always very difficult to navigate the web on these systems because of the lack of a usable mouse and the slightly different web browsers that never seemed to support the web content I wanted to see.  Google seems to be promising a solution to these problems by simplifying the browser and keyboard and supporting all standard web technologies.

I am still going to wait until I am able to use the new Google TV interface to form my opinion but I am hopeful that if any company can successfully bring the Internet to our TVs that it is Google.  If they can convince consumers that the Internet on their TV is the same or comparable to the Internet on their PCs, then I think they have a good shot at being successful here.

On a side note, I also wanted to mention that today Skype announced that they have released a version of their product that is compatible with Android, the up and coming operating system for smart phones. Watch for the popularity of these mobile video calling applications to grow in the near future!

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A New Entreperneur's Motto: Try to Win Each Day

Marty Schotenheimer giving small businesses and startups inspiration

So as many of you may know, I am from the Cleveland/Akron area and a lifelong Browns fan.  Yes, I am celebrating Sunday’s first victory of the season, but that is another story.  My point is the great former Browns coach Marty Schottenheimer used to tell his team – “Try to win every play.” I believe his thinking was, forget the first half or second half or all 60 minutes of the game.  Break the game of football down to the smallest element and that is each play.  Win each play, and you increase your chances of winning the game.  It really is a good way of looking at the game of football.

The Entrepreneur’s Dilemma: This got me to thinking about the overwhelming odds that most entrepreneurs, startups and small businesses face.  We are up against larger companies, better funded competitors, new products being launched every day and the challenge of just trying to get our names out and keeping our customers happy.  These and the many additional challenges that entrepreneurs face every day can be overwhelming.   They often drown even the strongest and most driven people who take the entrepreneurship plunge.

Just one of these challenges is entrepreneurs, startups and small businesses are faced with being pulled in every direction.   The job of focusing is so difficult (as we discussed previously).  How many of you can not even send an email out or quickly resolve a customer inquiry without being interrupted a hundred times?  We get half way through a three line email and it takes us two hours to get the rest of the email completed and by the time we are done we do not remember what we were responding to in the first place.

A New Approach? So taking Schottenheimer’s football quote, lets try to apply it to our small businesses and startups.  How do you win each play as an entrepreneur?  Here are some tips for us to try:

1) What do you control? Refocus your lens on the issues, tasks, projects and deliverables that are under your control. Forget the rest or at least do not spend a lot of time on items that are outside of your control for your business.

2) What can you attack? Make a daily list of these issues, tasks, projects and deliverables that are under your control and attack them in bite sized pieces.

3) What small steps can I take? The reminder is do not focus on trying to get everything accomplished at one time.  That approach will get you overwhelmed. Instead, take small steps each day and the snowballing effect of this forward motion will eventually help you make progress on your list.

4) What is my daily plan? Take time for an “internal huddle” each morning to plan out your day and what items you want to accomplish for your business.  Even if it is just you taking 5 minutes, it will be worth it.  The alternative is just jumping into the day and letting your emails, telephone calls and employees dictate what you do.  Fight that urge.  The huddle helps you assert some degree of control of your day as Inc Magazine discussed here.

5) How can I give 110%? By concentrating on these smaller steps and items that you control, that should help you really focus your efforts and energy on particular tasks.  That then helps you concentrate your efforts so you can do the best job possible on that task.  This is much better than being distracted and trying to still make progress on these tasks.

6) What is my daily progress? Repeat, repeat and repeat.  And oh yeah, also measure your progress too by giving yourself a scorecard of what you get done.  That way you can track how well you are doing.

Because I am such a huge Browns fan (and I also want us all to succeed at KikScore!), I am going to commit myself to taking these steps to see if I truly can win each day.  I will let you know what progress I make.

Please let us know how you “win each day!”

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Archive for the ‘Online & Small Business Resources’ Category

Searching for the Nonexistent Website

You’re in the mood for Chinese food tonight. You use Google to pull up a list of several Chinese restaurants in your area. The name of a particular restaurant grabs your interest. The phone number and address are listed, but you want to know more. Do they have steamed dumplings? Is the setting formal or casual? Why haven’t you heard of this place before? You don’t see a website for the restaurant, but you figure they must have one, so you continue searching. Fifteen minutes have passed and even though you have read several reviews of the restaurant, you still haven’t found the website. You still don’t know if they have steamed dumplings! At this point you’re annoyed, and hungry! Why don’t they have a website? They must be unprofessional, behind the times, or just lazy. You don’t waste any more time on this restaurant.  You pick the next restaurant on the list, one that is linked to a website.

Does this sound familiar to you? Have you ever spent far too much time searching the Internet for a particular website, only to discover that…there is no website? Maybe you were looking for a doctor’s office, a plumber, or a Chinese restaurant. How did you feel when this happened? I feel beyond irritated in such scenarios. A product of my Internet-dependent generation (18- to 29-year-old “Millennials”), I’m accustomed to accessing an absurd amount of information and services with the click of a button. Using the Internet, I can learn a language, view satellite imagery, and even find my soul mate,  but I can’t get an accurate profile of what services/products a company offers its customers! Am I asking too much of small businesses? Is there a generational divide here? What do you think?

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When Will Mobile Phones Replace Our Credit Cards?

I was reading this article in the Denver Post the other day about how in 3-5 years a majority of consumers will no longer carry credit cards or cash but will instead use their phone to pay for goods.  While I am not so sure that this will be the case in such a short time period I think that consumers in the United States are definitely moving in that direction.

As this article points out, there are already convenience stores in Boulder, Colorado, and Starbucks coffee shops in Seattle that allow their customers to pay by using applications on their smart phone.  Most of the stores that currently allow shoppers to pay by phone do so through the use of a web-based account that the shopper has to pre-register for and “load” money into their account.  These consumers then bring their phone into the store and login to their account on the merchant’s website or through their “app” on their phone that displays an account number or bar code that the merchant can use to deduct the value of the goods purchased from the consumers account.  While this process is definitely a little less time consuming for both the merchant and shopper and no longer requires the shopper to carry a credit card, it really isn’t all that revolutionary to the bricks and mortar world.

Here is a new product from a company called “Square” that does have the potential to change how and where merchants and shoppers interact at a retail location: the Square Card Reader (pictured in this post).

Square is a new smartphone application for the iPhone and most Android-powered phones that allows merchants to sign-up for a free account and receive a free Square Card Reader that easily plugs into the headphone jack on their phone.  Merchants can then use the card reader to swipe a consumer’s credit card for payment or they can also just type in the credit card number into the smart phone application in order to accept payment.  The merchant is charged 2.9%-3.0% of the value of the transaction plus $0.15 for each transaction which is comparable to what other online payment companies, like Paypal, charge.  I think that Square has the ability to change how we define a “merchant” since their product makes it easier for the smallest of companies to compete with the larger players in their industry.

How popular is the Square Card Reader?  Right now Square has a special message on their website when merchant’s sign-up for a new account indicating that it could take weeks to get their reader in the mail because they currently have such a large backlog!

How do you see mobile payment systems changing the way business is done in your store?

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