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Posts Tagged ‘Troy Fimrite’

Small Business Interview with Troy Fimrite from the Atlin Institute

Friday, April 20th, 2012
Atlin

I had the opportunity to interview Troy Fimrite from the Atlin Institute and he had a lot of interesting things to say in the interview below.

Tell us about your business and who you focus on serving?

You know how people buying a business for the first time are making a big life decision, need to buy the right one and not lose their money? Well, we help them with a money saving resource www.buyertoolkit.com that answers a lot of questions and makes it easy for them to buy a business for the first time.

How did you get started selling online?

I have been involved in buying and selling companies for 20 years and constantly answer emails, phone calls and interviews by people looking for a answers as they look to buy a business for the first time. I decided to utilize the internet and create a downloadable product to make it easy for people around the world to quickly understand the way to buy a business. The whole idea is to make it easy to understand, simple to follow and make it as easy as 1-2-3!

What inspires you to grow your business?

I am an Entrepreneur and absolutely love growing business! I have been very fortunate to be mentored by many incredibly successful business people and now also mentor people new to business through Universities, Accelerator programs and Entrepreneurship programs. I am inspired every time someone takes a step towards business ownership and truly love helping them along the way!

If you had 2 lessons learned from your business that you could pass on to others about selling online, what are those?

A/B test everything. And you do not know what will work until you try it!

Where has your business focused most of its energy this year?

I have several businesses that are in different stages so I spend time working with each one to ensure they are efficient, growing and profitable. My time with the Buyer Tool Kit is to constantly improve the content and make sure customers understand the simple steps to buy a business!

What do you see as 2 new trends for small businesses and in your business?

The access to the Internet and advanced technology is opening up new markets for business owners without large investments and the second is the movement of people wanting their own business as additional income.

If your business/store could be any movie or movie character, what movie/movie character would it be and why?

James Bond. He is always one step ahead, has timeless knowledge, uses excellent tips and tricks and always achieves a happy ending!

If your business could have a dream spokesperson for your company who would it be and why?

Richard Branson, Incredible businessman who has started and bought hundreds of businesses!

What is the biggest challenge that your business faces as a small business and how do you work to overcome that challenge?

To create an online presence that earns the trust of people looking to buy a business and provide a product that can truly save them thousands of dollars. We are focused on gathering user feedback, adding up the dollars we have saved for people and using great trust indicators that actually add value like KikScore!

Do you have any parting thoughts for our readers and the small business community?

I will share this simple quote that was passed on to me by a really successful business mentor: ” Troy, you make money when you buy.”

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