We just wanted to highlight a bit of the coverage we have received recently and send out a special thank you to those great folks that took the time to cover KikScore.  As you all know we are a bootstrapped startup so we do not have any real budget for PR so all of our PR efforts are self-generated and the coverage has been really organic.  In all honestly it has been pretty cool to see our efforts get recognized by some of the most respected sites in our industry.  Now that I think of it,  I will follow up with a blog post in the near future on how startups and small businesses can generate their own PR and increase their chances of being covered.  I think there are some nice lessons learned and some tips from our own experience and I will be happy to pass that along to the community.

Here is some of the coverage:

1. How to Give Online Shoppers Confidence in Your Website at SmallBiz Trends.   Special thanks to the always awesome and fabulous Anita Campbell for this fantastic piece that covered us.

2. Trust is Critical When You Date, Bungee Jump and Sell Online on Business Insider.  We have to give a special thanks to the man who has endless energy, passion and drive for all things small business, Ramon Ray for this write up.

3. KikScore Named Best of 2011 SmallBizChat Interviews by the SmallBiz Lady.  Melinda Emerson who moderates that super informative #SmallBizChat every Wednesday on Twitter from 8-9pm named KikScore as one of the top 10 chats of all of 2011 and put us in the same company as Anita, Guy Kawasaki, Tai Goodwin and Pierre Dubois who also made this prestigious list.

4. KikScore Online Trust Survey Finds Information Sharing Leads to More Trust at the fast growing startup blog TechCocktail.  We have to send a special shout out to Frank Gruber, Jen Consolvo and Shashi B at DC-based TechCocktail for this great write up.

5. Launch Story: From Business Affairs & Legal Executive to Ecommerce CEO at one of our favorite sites Launch While Working.  Thanks to the amazing Tai Goodwin for this write up and for all the support she has given KikScore.  Please make sure you look out for her book that every person who works in Corporate America should buy and then read – The Employedpreneur Plan: How to Launch Your Business Without Quitting Your Day Job.

We hope to keep up this pace of having KikScore in the news, but for this go around we send out our incredible gratitude and thanks to the great bloggers and websites that covered KikScore over the last few weeks.

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With Digital Capital Week upon us, last night was a great time for the huge (and growing!) DC tech community to come together for Tech Cocktail.  As with previous Tech Cocktail events, this event was billed as a time for us all to “connect, educate and amplify” the local tech signal all while having a few drinks.  A number of startups also put on demos on the second floor of the party at Lux Lounge.  The great thing about this Tech Cocktail compared to others as it took place right in the middle of the first ever DC Tech Week.  DC Tech Week has been a week full of great tech related activities dealing with a whole range of issues from social media, government, future of media to a bunch of cool tech events, lectures even a 140Conference too.  It was also cool to have the backdrop of the World Cup going on too.

Here some of the pictures from last night.  The event got off to a great start and kept rolling.  There just was not enough time to talk to everyone, but it was great to see so many friends and meet a bunch of new people too.  I brought the KikScore force for our east coast team last night as our Colorado team will have to wait for the next one in Boulder.

Picture of Raj Malik from KikScore, Deanna McNeil from among others Ruiz McPherson, Steven Fisher from Appsolve, Browncoats Redemption and Network Solutions and Andrew Bates from Eye Traffic.

Picture of Keith Casey who is Austin bound and the CTO of Blue Parabola,  Steven Fisher a filmmaker and author and  Justin Thorp, Social Media Guru at ClearSpring.

Joe Loong from DelTek and the best title creator for a blog! and Jeremy.

There have been Tech Cocktail events now in Chicago, DC, Boston, Boulder, San Diego (look out Ron Burgundy) and Barcelona. So look out for one of these events coming to your city soon.  You will not regret attending. Thanks to Frank Gruber, the founder of Tech Cocktail, for putting on last night’s event.

Did you attend Tech Cocktail last night? If so, tell us your stories.

Pictures care of the Social Media Swami, Shashi B.

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